Millennials Are SO Yesterday: Embracing the Z Generation

For years, we’ve focused on Millennials and how Generation Y reshaped the workplace—from team structures and office layouts to communication styles and business expectations. But a new generation is quickly taking center stage.

Generation Z is here—and they’re becoming our next wave of buyers, sellers, renters, and colleagues. To stay relevant and competitive, real estate professionals must understand what makes Gen Z different, how they make decisions, and how technology and culture shape their expectations.

In this course, you’ll take a deeper look at today’s generations, with a special focus on Gen Z, and learn practical strategies to adapt your business, marketing, customer experience, and workplace culture to connect more effectively across generational lines.

Fair Housing Notice: This course is designed to provide informative insights about generational trends and consumer preferences. It is not intended to promote discrimination of any kind. Fair Housing must always be upheld.