iCE Virtual Class: Mastering Buyer Brokerage

When:  Mar 13, 2025 from 01:00:00 PM to 05:00:00 PM (ET)
iCE Virtual Class: Mastering Buyer Brokerage
Member Price: $25
Non-Member Price: $40
Location: Via Zoom

Two days prior to the class, you will receive an email prompting you to complete a brief form. Completing that is the only way to receive your Zoom link, which will be sent in a separate email afterward.

Explore the legal and ethical frameworks that govern your duties as a buyer's representative. Discover innovative techniques to align your goals and objectives seamlessly with those of your clients through engaging buyer meetings. Differentiate yourself further by offering a written customer service standard. Gain invaluable insights into the various compensation options and post-settlement protections available. Invest in this transformative course and unlock your full potential as a trusted buyer's broker, solidifying your reputation as a true industry leader.

Objectives: After taking this class students will be able to:

1. Understand the value as a licensee you offer to a buyer when representing the buyer in a transaction.
2. Understanding the legal duties owed once a buyer hires the licensee in an exclusive agreement.
3. Understanding the ethical duties owed once a buyer hires the REALTOR® in an exclusive agreement.
4. Recognize what goals and objectives the licensee will have during the buyer meeting, and the importance of always affording this opportunity to the buyer.
5. Recognize what goals and objectives the buyer will have during the buyer meeting.
6. Identify ways to answer the buyer’s questions and objections during the buyer meeting.
7. Identify ways to implement safety procedures and methods when meeting buyers and showing property.
8. Understand the importance of written customer service standards for buyers.
9. Understand how to get hired by a buyer.
10. Understand how to handle disclosures of compensation amounts being offered by the seller or listing brokerage to the buyer and why disclosure is necessary.
11. Understand how to handle the negotiation between the buyer and seller if the commission offered by
the seller or listing brokerage is less than the amount to cover the buyer’s rep agreement fee.
12. Understand how to handle the negotiation between the buyer and seller if the commission offered by
the seller or listing brokerage is more than the amount to cover the buyer’s rep agreement fee.
13. Understand how to handle compensation when selling a new construction property from a builder.
14. Understand how to handle compensation when selling a For Sale By Owner property.
15. Understand how to handle cash-poor and VA buyers who don’t have the ability to pay compensation
to their buyer’s rep.
16. Identify how disclosures of compensation must take place.

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